MASTER CHEWING GUM & CANDIES CO SAL
Created in 2015 as part of the Strategic Business Unit of MCGC, MASTIKA is the first uncoated, sugar free and aspartame free mastic flavored chewing gum in the MENA region and thus in the world. We have decided to launch MASTIKA the legendary taste of the mastic, wrapped up in an appealing authentic style and to enhance its added value we have incorporated Xylitol, a sugar substitute, that is more expensive yet healthier than Aspartame. It is presented in a sophisticated, oriental pop packaging that reflects the high quality of the product while giving it a nostalgic nod. Decorated by embossed golden arabesques, mixed with contemporary tribal designs that reminds us of the product’s oriental roots and reminiscent of how we used to store gum or candies in the old days. MASTIKA has been granted the prestigious Innovation Award for the Best Hard & Soft Candy category back in November 2016, handed to us by the Yummex – Gulfood (Dubai), the leading international trade fair for the confectionery and snacks market in the MENA region. It basically sums up our philosophy: Modernism rooted in traditions.
- Website: www.mastika.store
- Stand No.: a-200
- Sector: SPECIALITY PRODUCTS, SWEETS, SNACKS & BAKERY
- Subsector: Diet Products, Fine Food, Gourmet Products, Health Food, Candy, Gum, Lollipops & Mints, Healthy Snacks